A study examining menu choices made at fast food restaurants.
To examine the effect of point-of-purchase calorie information and value size pricing on fast food meal choices a randomized 2 × 2 factorial experiment was conducted in which participants ordered a fast food meal from one of four menus that varied with respect to whether calorie information was provided and whether value size pricing was used.
Study Type
INTERVENTIONAL
Allocation
RANDOMIZED
Purpose
OTHER
Masking
SINGLE
Enrollment
605
Division of Epidemiology & Community Health, University of Minnesota
Minneapolis, Minnesota, United States
Total Calories of Meal Ordered
Time frame: single study visit
Energy Intake
energy content of meal ordered and consumed.
Time frame: After meal
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