Evaluating the user (pregnant women and parents of young children) experience of the OneBiome consumers value journey service offered to the 1000 days and young children consumers market
The OneBiome service aims to empower consumers with microbiome science in a friendly/consumer centric manner. The investigators wants to show that microbiome data can be used as an estimate of consumer's health and can be translated into actionable insights. The investigators aim to pilot a consumers' insight study to measure the perception/sentiments of this service in the Singapore market by recruiting study subjects from local public/private hospitals.
Study Type
INTERVENTIONAL
Allocation
NA
Purpose
HEALTH_SERVICES_RESEARCH
Masking
NONE
Enrollment
90
participants will be asked to complete the user experience of the OneBiome service
Mount Elizabeth Medical Centre
Singapore, Singapore
KK Women's and Children's Hospital
Singapore, Singapore
Overall user experience of the OneBiome microbiome profiling service
Pregnant women and parents of young children reported overall user experience of the OneBiome microbiome profiling service, i.e. average rating of the four following UX surveys1) overall experience of kit discovery (from unboxing to shipment); 2) ease of use of the stool collection kit; 3) overall user experience of the OneBiome web platform; 4) overall user experience of reading and understanding the microbiome analysis report.
Time frame: Approximately 8 weeks
User experience of different "steps/ phases" of the OneBiome consumers value journey service
Pregnant women and parents of young children reported user experience of different "steps/ phases" of the OneBiome consumers value journey service, including 'kit discovery, 'kit usage', 'web platform', 'evaluation of report', 'evaluation of service' and ''evaluation of consumer's motivation and consumption behaviour habits'
Time frame: Approximately 8 weeks
Healthcare professional (HCP) reported overall experience of the OneBiome consumers value journey service
HCP reported overall user experience of the OneBiome microbiome profiling service
Time frame: Approximately 8 weeks
HCP reported usefulness of microbiome data
HCP reported usefulness of microbiome data for their general practice based on user experience interaction between HCP and pregnant women and parents of young children
Time frame: Approximately 8 weeks
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