Optic White 5%HP ActivShine TP vs Crest3D White TP (head-to-head whitening clinical) The objective of this study is to evaluate the tooth whitening efficacy of a Colgate toothpaste with 5% Hydrogen Peroxide and Fluoride compared to a toothpaste with 0% Hydrogen Peroxide and Fluoride over a one-week period.
Study Type
INTERVENTIONAL
Allocation
RANDOMIZED
Purpose
TREATMENT
Masking
QUADRUPLE
Enrollment
80
0.76% MFP toothpaste
0.243% NaF toothpaste
Consumer Research Consulting, LLC
Melbourne, Florida, United States
Tooth color measurement
Changes in Tooth color determined by examiner use of Vita Extended Bleachedguide 3D-Master® (29 tabs)
Time frame: baseline, day 1, day 3, day 7
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