Testing Alcohol Cancer Risk Messages

N/AEnrolling By InvitationNCT07365813

University of Miami850 enrolled

Overview

Testing gain vs loss-framed messages to address drinking among cancer survivors

Study Type

INTERVENTIONAL

Allocation

RANDOMIZED

Purpose

PREVENTION

Masking

NONE

Enrollment

850

Conditions

Alcohol Cancer

Interventions

Text-only messagesBEHAVIORAL

The study will test eight alcohol-cancer risk messages (four gain-framed and four loss-framed). Each message will be developed at three intensity levels (text-only, neutral image, and graphic image), yielding 24 total message stimuli.

AI-developed Neutral pictorial messagesBEHAVIORAL

AI-developed graphic pictorial messagesBEHAVIORAL

Eligibility

Sex: ALLMin age: 21 Years

Medical Language ↔ Plain English

Inclusion Criteria: * Age 21 years or older * Resident of the United States * Able to read and speak English * Diagnosed with one of the following cancers: mouth, throat, larynx, liver, colon, rectum, or breast * Current alcohol user (≥ 1 alcoholic drink in the past 30 days) Exclusion Criteria: * Adults unable to consent * Individuals younger than 21 * Not residing in the US * Non-alcohol users (\<1 drink) * Less than 50% completion of the survey

Locations (1)

University of Miami

Miami, Florida, United States

Outcomes

Primary Outcomes

Change in alcohol-cancer harm perception

Change in participants' beliefs about experiencing cancer in the future due to alcohol use measured on a scale from 1 (not at all) to 5 (a lot). The outcome is the change on the mean score from the pre to post exposure.

Time frame: Within 15 minutes on a single online session - from before message exposure (pre-exposure) to after message exposure (post-exposure).

Intention to Reduce Alcohol consumption

Change in participants' intention to reduce alcohol consumption in the next month, measured on a scale from 1 (not at all) to 5 (a lot). The outcome is the change on the mean score from the pre to post exposure.

Time frame: Within 15 minutes on a single online session - from before message exposure (pre-exposure) to after message exposure (post-exposure).

Commitment to a limited drinking goal in the next month

Change in participants' intention to commit to a drinking limit goal in the next month, measured on a scale from 1 (not at all) to 5 (a lot). The outcome is the change on the mean score from the pre to post exposure.

Time frame: Within 15 minutes on a single online session - from before message exposure (pre-exposure) to after message exposure (post-exposure).

Secondary Outcomes

Message perceived effectiveness

Self reported perceived overall effectiveness of the message measured on a scale from 1 (not at all) to 5 (a lot) scale. The outcome is the mean score.

Time frame: One time (within 5 minutes) post-exposure evaluation.

Message Receptivity

Self reported message receptivity including attention, emotional reaction, believability, fear, relevance, anticipated social interactions, recall and avoidance on a scale from 1 (not at all) to 5 (a lot). The outcome is the composite mean score assessing attention, emotional reaction, believability, fear, relevance, anticipated social interactions, recall, avoidance, and perceived effectiveness. Higher scores indicate greater message receptivity.

Data from ClinicalTrials.gov

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